Printer Mart uses only the best quality components and supplies and guarantees that the cartridges remanufactured by us will perform like OEM cartridges, under similar conditions. In an interaction with Sanjay Seth, Director, Printer Mart about their plan of action and new initiatives.
Mumbai-based Printer Mart founded in 2008, started off providing high quality of recycled printer cartridges. The company also provides different types of inks & toner powders to specifically suit individual products depending on their specifications. Their supplies are sourced from the leading suppliers of internationally reputed brands.
Sanjay Seth, Director, Printer Mart, shares, “We supply over 1000 remanufactured cartridges a month and we do not deal in compatible cartridges. Our investments in equipments and the processes followed to recycle cartridges and their subsequent testing indicates our commitment to quality control and customer satisfaction. Our USP is high quality products and best service support offering complete customer satisfaction. We remanufacture 80% monochrome and 20% color cartridges. For remanufacturing, most of our customers are from banking, corporates and SMBs. We are recording an annual growth rate of around 35%. Whenever we remanufacture a cartridge, we thoroughly test it and replace the worn out or damaged parts and also replace those parts which are likely to be damaged soon. In routine refilling, all the essential replacements are not made, so remanufacturing is always better that refilling. Most customers are not aware of the benefits are remanufacturing. Media and trade associations should take the responsibility of increasing this awareness. Compatibles have poor quality and they often fail after first use and are unfit for remanufacturing.”
Printer Mart offers quality products with a tangible price benefit that would support the customers to optimize their spending on these products. Printer Mart maintains stringent quality standards and uses industry class components while recycling the toner cartridges to ensure the best and consistent print quality. Moreover, the products are supported by Genuine Money Back Guarantee for 30 days.
Regarding future plans and mission, Sanjay Seth clarifies, “We want to focus more on SMB segment to enhance our business. We want to expand more into color segment by adding color toners and color cartridge parts. We want to establish our presence across the Mumbai city and be the No.1 partner for Corporates, SMB and User segments in Mumbai, Thane & Navi Mumbai. Our mission is to create a Unique Value Proposition of providing solutions that drastically reduce cost without compromising the quality.”
Printer Mart uses only the best quality components and supplies and guarantees that the cartridges remanufactured by us will perform like OEM cartridges, under similar conditions. If the customer is dissatisfied with the performance of any of their refilled or recycled cartridge, they can return the cartridge to avail of 30 days Money Back Guarantee with the original proof of purchase. Printer Mart will rectify the problem to the customers’ satisfaction or refund the full amount in exchange for the defective cartridge.
“Growing in remanufacturing market face a range of challenges. As our business grows, different problems and opportunities demand different solutions – what worked a year ago might now be not the best approach. Recognizing and overcoming the common pitfalls associated with growth is essential if business is to continue to grow and thrive. The more we succeed, the more competitors notice – and react to – what we are doing. Market conditions continuously change, so we keep on revisiting and updating our business plan regularly,” Sanjay added further.
In the unlikely event of a claim that a cartridge recycled by Printer Mart may have caused damage to the customer’s printer, he can contact Printer Mart outlet with a proof of purchase. Printer Mart shall provide clarification, proper advice and technical assistance to address the issue at no cost.